关于LOGO设计理念：
O × CEAN / Ocean circle
1、寓意：海昌海洋公园作为魔都上海的新地标，打造都市人们新的娱乐度假“圈”，同时也是海洋生物在上海的一个生态“圈”，体现人与海洋生物的和谐共处。
2、形状：LOGO由许多的海洋生物汇聚而成的一个“O”（圆圈）的形状，一方面代表海洋Ocean，另一方面代表公园（圆）的寓意。
3、色彩：LOGO采用丰富欢乐的色彩，能够直观的给人了解园区拥有丰富的体验项目和海洋物种，以及充满乐趣的游园体验。
4、风格：LOGO采用扁平的组合风格，变化性强，可衍生许多组合形状，具备时代感和国际感。
5、拓展：LOGO的圆圈可以是“鱼儿吐的小泡泡”、“海狮嘴上顶的球”、“海豚跃起穿过的铁圈”等等。
1, meaning: a new landmark as Shanghai Haichang Ocean Park in Shanghai, to create urban people's new entertainment resort "circle", is also a marine ecological "in Shanghai circle", the harmonious coexistence embodied with the sea creatures.
2, shape: LOGO by many marine organisms gathered into a "O" (circle) shape, on the one hand represents marine Ocean, on the other hand represents the meaning of the park (round).
3: Color: LOGO uses rich and colorful colors, intuitive to understand the park, has a wealth of experience projects and marine species, as well as the fun of the garden experience.
4, style: LOGO uses a flat combination style, variability, can be derived from many combinations of shapes, with a sense of the times and the international sense.
5, expand: LOGO circle can be "fish spit bubble", "sea lions mouth on the top of the ball" and "Leaping dolphins through hoops" etc..
2, shape: LOGO by many marine organisms gathered into a "O" (circle) shape, on the one hand represents marine Ocean, on the other hand represents the meaning of the park (round).
3: Color: LOGO uses rich and colorful colors, intuitive to understand the park, has a wealth of experience projects and marine species, as well as the fun of the garden experience.
4, style: LOGO uses a flat combination style, variability, can be derived from many combinations of shapes, with a sense of the times and the international sense.
5, expand: LOGO circle can be "fish spit bubble", "sea lions mouth on the top of the ball" and "Leaping dolphins through hoops" etc..
